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Cotton News

January 12, 2024

By January 19th, 2024No Comments

Welcome to the January 12, 2024 issue of Cotton News, a service provided by Plains Cotton Growers Inc. for the cotton industry in the Texas High Plains and beyond.

A Sneak Peek at PCG’s Annual Meeting Keynote Speaker: David Avrin

The Plains Cotton Growers Inc. 67th Annual Meeting will be held April 2, 2024, at the Overton Hotel & Conference Center. Our keynote speaker will be David Avrin, customer experience consultant and expert in the younger generations of consumers.

One of the most in-demand customer experience and marketing speakers and consultants in the world today, Avrin shares his content-rich, entertaining and actionable presentations with enthusiastic audiences across North America and around the world. Avrin helps organizations better understand and connect with their changing customers and clients to help future-proof their businesses.

Avrin’s business insights have been featured on thousands of media outlets around the world. He is also the author of five books including the acclaimed: “It’s Not Who You Know, It’s Who Knows You!,” “Visibility Marketing, Why Customers Leave (and How to Win Them Back),” and his newest book, “The Morning Huddle — Powerful Customer Experience Conversations to Wake You Up, Shake You Up and Win More Business.”


Registration for PCG’s annual meeting opens soon so watch your inbox in the coming weeks!

Sponsor Opportunity

We are still accepting sponsorships for this year’s upcoming event. If you would like more information on how to sponsor our annual meeting, please email Kara Bishop.

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Upcoming Events

Stratford Northern Panhandle Crops Conference 2024
Date: January 17, 2024
Location: Sherman Co. Barn, Stratford, Texas

Mid-Plains Ag Expo
Date: January 18, 2024
Location: Hale County Justice Center Assembly Room, Plainview, Texas

Plains Cotton Advisory Board Meeting
Date: January 19, 2024
Location: PCG Conference Room

Plains Cotton Growers Inc. Board of Directors Meeting
Date: January 24, 2024
Location: FiberMax Center for Discovery

For a full list of upcoming events, see the Events Page.

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West Texas Cotton Quality Report for the 2023 Season

2023 Cotton Quality Report

This is a weekly summary of the cotton classed at the Lubbock and Lamesa USDA Cotton Division Cotton Classing Offices for the 2023 production season.

Lamesa’s average daily number of cotton samples received this week is 1,758. The office is currently 96% complete in the classing of their season estimate of samples.

Lubbock’s average daily number of cotton samples received this week is 2,500. The office is 99% complete in the classing of their season estimate of samples.

This week’s quality reports:



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